BRADARIC OHMAE

Fashion

BRADARIC OHMAE is the designer duo formed by Tanja Bradaric and Taro Ohmae. Their first collection, Pictures Seen, evolved as a migratory dialogue exploring the existing pre-conceptions of Croatia and Japan. It was presented in June 2011 in Vienna. Four in One Season is the title of Bradaric and Ohmae’s latest collection, inspired by the memories they formed during their trip to New Zealand. Drawing on ideas of memory and place, this collection interestingly amalgamates the spaces they encountered there with the tradition of New Zealand landscape painting.

BRADARIC OHMAE translates the turbulence of the present day into a raw creative energy that expresses the potential for a bright future. Taking as their starting point stereotypical representations, Bradaric and Ohmae like to experiment with technique, material, texture and pattern in order to create an innovative hybrid style. Most of their designs embody their own ethnic and cultural origins, skilfully exploring the transformation of cliché to unique. The result is a collection of originally crafted pieces with vibrant colours and meticulous attention to detail. Their designs invite curiosity and reveal both exciting and forward-looking designs.

Tanja Bradaric (*1984) studied Fashion Design at the University of Applied Arts Vienna, under the supervision of Raf Simons and Veronique Branquinho. She has worked with renowned fashion labels such as Balenciaga, Chloe, Christian Wijnants and Punto Seta.

Taro Ohmae (*1985) is currently studying Fashion Design with Bernhard Willhelm at the University of Applied Arts Vienna. He has collaborated with brands including Wendy & Jim, Balenciaga, Radic and Morger and Chloé.

www.bradaric-ohmae.com

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